Café Amazon Malaysia launches Premium Thai Tea as a new “Golden Standard”

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English Version | 中文版本


Café Amazon Malaysia has introduced a new Premium Thai Tea, officially launching from 14 January 2026. The drink is positioned as a refined upgrade within the brand’s existing tea lineup, focusing on balance rather than novelty.

According to Café Amazon, the recipe uses premium Assam tea leaves, carefully graded for quality. The sensory profile is designed around a deep, inviting aroma, a rich and creamy body, and a perfectly sweet taste with a caramelised finish. A subtle vanilla note is highlighted as a key differentiator, intended to elevate the aroma from the first sip.

The product is described as Tea Master Approved, signalling an internal brewing standard rather than a limited-edition or experimental release. Overall, the positioning frames the drink as a more polished, everyday premium option—aimed at consumers looking for a slightly more luxurious tea break without straying from familiar Thai tea flavour territory.

The Premium Thai Tea is now available at Café Amazon outlets across Malaysia.

English Version | 中文版本

Reference: Cafe Amazon

Location: Malaysia

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