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ChaTraMue is adding fizz to its tea portfolio in Thailand. The Thai tea brand has launched Sparkling Kombucha Lemon Thai Tea , a 240ml ready-to-drink canned beverage now priced at 35 Baht per can in Thailand . The release follows the brand’s earlier limited-edition rollout this year (see ChaTraMue Introduces Limited Edition Release in Thailand ) , signaling continued expansion across its beverage portfolio. The new sparkling kombucha combines fermented green tea extract with ChaTraMue’s signature Thai tea blend, finished with lemon flavour and soda-style carbonation. Positioned within Thailand’s growing ready-to-drink beverage segment, the 240ml can targets convenience-driven retail shelves. According to product details, ChaTraMue Sparkling Kombucha Lemon Thai Tea features: Fermented green tea extract ChaTraMue Thai tea formula integration Lemon sweet-sour flavour balance Sparkling carbonation for a fizzy finish Ready-to-drink canned format The 240ml size aligns with Thailand’s single-...

Boost Juice Bars Malaysia has introduced its Refreshing Ramadan Crushes seasonal lineup in Malaysia for the Ramadan period. The limited time release features three flavours, Lychee Burst, Blueberry Spark and Raspberry Rush , positioned as cold, fruit forward smoothie options for the fasting month. The Ramadan Crushes range is promoted as being boosted with Energiser Wellmune® , a branded beta glucan ingredient associated with Kerry Group . The booster forms part of Boost’s existing functional add on system within its smoothie menu. As part of the same Ramadan campaign in Malaysia, customers who purchase any two Original size drinks will receive free Sampul Raya packets , subject to terms and conditions. The buy two mechanic operates as a separate promotional incentive supporting the three flavour seasonal launch. This is a seasonal limited time Ramadan product launch in Malaysia , combining a three flavour smoothie lineup with a buy two drinks promotion offering complimentary Sa...

Indonesian jamu brand Acaraki has introduced a new jamu capsule range , offering traditional herbal formulations in a modern, portable format. Variants Turmeric Shades of Gold (turmeric + temulawak + ginger) All About Ginger (Indonesian ginger blend) The capsule format shifts jamu from brewed beverage to a measured daily supplement format, positioned for convenience and mobility. Availability Available at Acaraki stores (Indonesia) Online via official marketplace channels (e.g., Shopee Indonesia, subject to seller listing) No additional medical claims have been announced beyond traditional ingredient positioning. This marks Acaraki’s continued expansion of jamu into modern consumption formats, following its café-style preparation concepts. [ English Version | 中文版本 ] Reference: Acaraki Jamu

Tic Tac has launched Tic Tac Chewy in the United States with a February 2025 national campaign titled “Soft on the Inside,” supporting its expansion into the chewy candy category. Owned by Ferrero North America , Tic Tac Chewy is a fruit candy positioned beyond the brand’s traditional mint segment. The chewy candy features a crunchy outer shell and a soft center, shifting Tic Tac from breath refreshment into the broader U.S. fruit candy aisle. Tic Tac Chewy is available in Fruit Adventure and Sour Adventure variants, reinforcing Ferrero’s move into multi-texture chewy candy formats within the U.S. confectionery market. The February 2025 Tic Tac Chewy campaign runs across streaming platforms and social media as part of a national rollout. The activation supports Ferrero’s strategy to scale Tic Tac Chewy as a long-term product line extension within the U.S. chewy candy segment rather than a limited seasonal release. Tic Tac’s expansion into new formats follows earlier brand experiments i...

Nestlé Thailand has introduced a new limited-edition flavour under its Extreme Series: Nestlé Extreme Pop Hot Mala . The product combines: Mala-flavoured sauce Vanilla ice cream Chocolate coating Crunchy nut topping The launch is positioned as part of the Nestlé Extreme Series , described as a surprise flavour release. Availability: 7-Eleven Thailand Price: 25 THB Status: Limited Edition (limited quantities) View this post on Instagram A post shared by NestleIceCreamTH Official (@nestleicecream.th) According to the brand’s official social channels, the flavour delivers a spicy mala profile layered with sweet vanilla and chocolate textures, targeting consumers looking for bold contrast flavours. The product is now available at participating 7-Eleven stores across Thailand while stocks last. [ English Version | 中文版本 ] Reference: Nestle

Kome to Circus in Tokyo, Japan is serving a limited-time Crocodile Festival (ワニ祭り) menu from February 9 to March 1, 2026 , featuring a full lineup of crocodile-based dishes. The Crocodile Festival is available at: Takadanobaba branch (Tokyo) Shibuya PARCO branch (Tokyo) This crocodile menu is available for a limited period ending March 1, 2026. View this post on Instagram A post shared by 米とサーカス渋谷パルコ店 (@kometocircusparco) Crocodile Festival Menu Lineup During the campaign, Kome to Circus is offering multiple crocodile dishes prepared in different styles, including: Crocodile tempura Smoked crocodile tongue Whole crocodile tongue steak (approx. 200g) Roasted crocodile wing Crocodile hot pot (minimum two servings) Grilled crocodile The restaurant states that crocodile tempura has been on its menu for more than 10 years. The Crocodile Festival expands that offering into a concentrated, limited-time selection. Tokyo Exhibition Timing Overlap The Cro...

KFC Singapore is introducing a new limited-time flavour alongside a bottled sauce and a campaign bag. Availability: 25 February to 7 April 2026 Market: Singapore only Smoky Kecap Manis Chicken The new flavour features a sweet soy-based glaze with a smoky finish. Each piece is coated in a dark sauce and topped with fried shallots and spring onions for added texture. Available as: 1-piece chicken 6-piece Smoky Kecap Manis Bites Sharing meals and feast bundles Flavour profile: sweet, savoury, smoky. First Portable Smoky Kecap Manis Sauce Bottle Alongside the chicken, KFC Singapore is also selling a bottled version of the Smoky Kecap Manis sauce. The sauce can be purchased separately and used beyond the in-store menu items. Listed retail price: S$6.95 Format: bottled, take-home Limited-Edition KFC × Coke Radium Bag Selected delivery feast bundles will include a limited-edition KFC × Coke Radium Bag , while stocks last. Availability: selected delivery bundles only The promot...

English Version | 中文版本 McDonald’s Thailand has launched two new dessert items for a limited time. The Strawberry McDip features vanilla soft-serve ice cream served with a strawberry-flavoured coating for dipping. A pink cone is also available as part of the dessert offering. The items are available at participating outlets in Thailand from 1 to 28 February 2026 , or while stocks last. Prices start from THB 19 , depending on the item and location. English Version  |  中文版本 Reference: McDonald's

English Version | 中文版本 Yeo’s has expanded its Café Series with the launch of Pandan Chiffon Soy Milk , a dessert-inspired soy drink that reinterprets the familiar pandan chiffon cake flavour into a ready-to-drink format. The product leans toward a soft, fragrant, café-style profile, positioning soy milk as an occasional indulgence rather than a daily staple. The launch reflects a broader move within the soy beverage category toward flavour-led, dessert-adjacent offerings, designed to appeal to consumers looking for variety beyond traditional original or reduced-sugar options. Pandan, a flavour closely associated with Southeast Asian desserts, is used here as a recognisable but approachable reference point rather than a novelty ingredient. Pandan Chiffon Soy Milk is currently available at selected supermarkets in Singapore. For additional background on how Yeo’s first introduced the Café Series concept, refer to the earlier post here » English Version  |  中文版本

English Version | 中文版本 不是一個新品。 是 兩款一起推出 。 Ayee Southern Thai Fried Chicken 這一波，直接把菜單往前推一步。 主食有新風味，飲料有新搭配，一次補齊整個用餐組合。 Khao Mok 風味炸雞是重點。 這款新口味主打的是 香氣，而不是辣度 。 卡菲爾萊姆葉、香茅、奶油，加上溫和的南泰式香料結構 ，整體走的是 溫暖、厚實、耐吃 的方向。 外層還是熟悉的 酥脆炸雞 ，但一咬下去，味道明顯往「香」走，而不是往「嗆」走。 Khao Mok 原本形成於泰國南部的穆斯林飲食文化 ， 是一種 以香料堆疊風味，而非依賴辣感的料理系統 。 這次，Ayee 把這個 風味方向轉譯進炸雞裡 。 搭配登場的是泰式檸檬茶。 冰涼、清爽、帶柑橘酸香 ，角色非常明確。 就是為了 解膩、清口、重置味覺 而存在。 建議先吃一口 Khao Mok 風味炸雞，再喝一口泰式檸檬茶，讓香氣留住、油感被清掉。 兩款新品一起推出，訊號其實很清楚。 不是大改品牌，也不是玩噱頭， 而是 把南泰風味的吃法整理得更完整 。 這也延續了我們先前觀察 Ayee 南泰風味定位 的方向。 這一次，品牌選擇用 風味與搭配 ，把整體音量再開大一點。 供應資訊 Khao Mok 風味炸雞與泰式檸檬茶 ， 現已於 Sunway Carnival Mall ，LG 樓層上架。 對老顧客來說，是 很自然的升級 。 對第一次吃的人來說，這一套，已經 很清楚 Ayee 現在想把味道帶去哪裡 。 English Version  |  中文版本

English Version | 中文版本 Ayee Southern Thai Fried Chicken is not rolling out one update. It is dropping two at once . Khao Mok Chicken hits first. This new flavour leans hard into aromatic Southern Thai spices, built with kaffir lime leaf, lemongrass, butter, and a mild spice base. Khao Mok formed in Southern Thailand as a Muslim rice tradition, shaped around aromatic spices that flavour the dish without relying on heat.   Here, that idea is translated into Ayee’s fried chicken format. The crunch stays. The heat stays controlled. What comes forward is fragrance. Warm, buttery, and unmistakably Thai. Then comes Thai Lemon Tea. Cold, sharp, and citrus-forward, the drink is introduced as a deliberate pairing , cutting through fried chicken richness and resetting the palate between bites. It is not a side note. It is part of how the meal is meant to be eaten. Launched side by side, these two items read as a clear menu statement . Not a reinvention. Not a stunt. Just Ayee tightening...

Thai AirAsia has introduced a new Thai-inspired inflight menu on selected Thailand routes , featuring a collaboration with local noodle brand Chaixi Bameekiao . Chaixi Bameekiao storefront in Thailand. The highlight item , Basil Noodles with Grilled Duck , is now available on flights operated by Thai AirAsia (FD) and Thai AirAsia X (XJ) . FD refers to short-haul services , while XJ covers medium- and long-haul flights operated by Thai AirAsia X. The dish is presented as a Thai-style comfort meal adapted for onboard service . Alongside the collaboration dish, several additional Thailand-themed items have been added to the inflight menu on these routes, including: Steamed Seafood Curry with Young Coconut served with rice Mangosteen Juice with Peach Jelly Pandan Ball dessert View this post on Instagram A post shared by Santan (@santan.asean) According to the airline, the menu is available exclusively on Thailand routes as part of its latest inflight foo...

English Version | 中文版本 ChaTraMue Thailand has added Ruby Tea Water Chestnut as a seasonal menu item for the Chinese New Year period , available for a limited time at selected outlets across Thailand . Known in Thai as ชาทับทิมสมหวัง , the drink features a pomegranate-based tea profile paired with a water chestnut popping topping , offering a light, crisp texture rather than traditional tapioca pearls. It is served in special cup designs created for the seasonal campaign. View this post on Instagram A post shared by ChaTraMue Official Account (@chatramue) The menu item is released as part of a collaboration with Thai film studio GDH , linked to its recent film Laan Ma (หลานม่า) . The campaign adopts a “drinkable nostalgia” theme, referencing family-oriented storytelling from the film and reflected across in-store visuals and packaging. The seasonal drink is sold from 4 February to 31 March 2026 , or while stocks last, and is available at 238 participa...