McDonald’s UK & Ireland has officially made the Secret Menu official.
Not by inventing something new, but by recognising something that already existed.
For years, the idea of a McDonald’s secret menu lived without permission. It showed up in familiar combinations, repeated orders, and quiet confidence from customers who knew the system well enough to bend it. These were not experiments. They were habits. Over time, those habits settled into culture.
The decision here is subtle. Nothing is exaggerated. Nothing is overbuilt. The menu reads like a record rather than a reveal.
Surf N’ Turf brings beef and fish together in one bun. Chicken Big Mac keeps the original structure intact, changing only the protein. Chicken Cheeseburger removes the need to choose. Big Mac Sauce, released from the burger, becomes its own object. The Espresso Milkshake arrives unfinished, asking the drinker to pour. The Apple Pie Mini McFlurry keeps its elements separate, letting the final combination happen at the table.
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| Chicken Cheeseburger |
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| Surf N Turf |
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| Chicken Big Mac® |
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| Espresso Milkshake |
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| Apple Pie Mini McFlurry® |
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| Big Mac® Sauce |
None of these require explanation.
None of them introduce new behavior.
That familiarity is the point. The kitchen remains the same. The ordering stays simple. What changes is visibility. Actions that once felt informal are now named, printed, and acknowledged.
This is not a menu designed to perform.
It is a menu designed to reflect.
The Secret Menu was never secret because it was hidden.
It was secret because it was never written down.
Now it is - and in writing it down, McDonald’s turns long-standing personal habits into shared, official language.
Resource: McDonald's
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